The decoration method you choose affects cost, feel and how your brand is perceived. Here is how the big three compare.
DTG (direct to garment)
Inkjet printing directly on fabric with water-based inks. Unlimited colors, gradients and photographic detail with a soft hand feel. Best for small runs and complex art. Costs scale poorly above a few hundred pieces. See our DTG printing service for capabilities.
Screen printing
One screen per color; plastisol or water-based inks. Extremely durable and the cheapest per piece at volume — but each added color adds cost, and gradients are impractical. Ideal for bold, limited-color graphics on custom t-shirts. Details in our screen printing guide.
Embroidery
Thread stitched through a backing. Premium texture and perceived value, extremely durable, but poor for fine gradients and large fills. Classic for hats, polos and left-chest logos; 3D puff suits caps and heavy fleece. More in our embroidery service page.
Decision shortcuts
- Photo-real art, 50–300 pcs → DTG
- Bold 1–4 color design, 500+ pcs → screen print
- Premium feel, small logo areas → embroidery
Hybrid is allowed: many brands screen print the body and embroider a small logo — ask your factory to quote both.